top of page
Selected Works
Our Destination

Serb is a creative agency that follows a two-way decision-making approach for those who seek creative strategic solutions; We utilises creativity to achieve strategic goals.

WE BUILD
BRANDS
THAT UTILIZE CREATIVE EMOTION
TO ACHIEVE STRATEGIC
GOALS

  • Brand Core

    Brand purpose
    Brand statements
    Brand core values
    Brand key messages
    Brand unique value proposition
    Brand key touch points & channels

    Brand Persona

    Brand personality
    Brand archetype
    Brand tone of voice
    Brand story/concept
    Brand tagline

    Brand Positioning

    Target audience
    Market analysis
    Brand competitive position

  • Naming

    Create Naming
    Understanding
    Naming Presentation
    Name Development

    Name Subsidiary

    Trademark ®

  • Visual System

    Primary palette

    Secondary palette

    Primary Fonts

    Typesetting Guide

    Visual Layout

    Basic elements

    Graphical Element

    Pattern

    Unacceptable Identity Variations

    Icons

    Brand Guidelines Manual

    Brand Positioning

    The logo

    Decoupled logo

    Safe zones & min. Size

    Placement

    Logo lockups

    Colour variants

    Create the Concept

    Concept

    Concept Creation

    Mood Board

    Concept Development

  • Social Media Management

    Content creation
    Creative design
    Publishing
    Reports
    Community management

    Social Media Strategy

    Design reference
    Appearance
    Channels
    Tone of voice
    Target audience
    Requirement
    Expected results

    Media

    Mood Board for pictures
    Photography
    Videography
    Motion graphics

    Social Media Campaign

    Concept
    Media creation
    Launching strategy
    Reports

Services
creative team (2).png
Request a service
Serb Creativity Studio
bottom of page